2015 Kristin Anderson Moore Lecture
The Role of Research in Promoting Social Change: Teen Pregnancy Prevention as a Case Study
The 9th annual Kristin Anderson Moore Lecture, held December 2nd, 2015, featured renowned teen pregnancy prevention advocate Sarah S. Brown, who co-founded and, for nearly 20 years, led The National Campaign to Prevent Teen and Unplanned Pregnancy as its CEO. The U.S. teen pregnancy rate plummeted during her tenure there; it’s now at a historic low.
Using national teen pregnancy prevention efforts as a case study, Sarah discussed:
- how data can be used to shape public and policymaker opinion;
- the importance of understanding the social context of an intervention;
- the value of accurate information to a social campaign; and
- why we should combine research, communications, and cultural understanding in tackling social ills.
Other participants included:
- Moderator Kristin Anderson Moore, Senior Scholar, Child Trends
- Respondent Evelyn Kappeler, Director, HHS Office of Adolescent Health
- Respondent Ron Haskins, Senior Fellow, The Brookings Institution